Did the Penguin 3 Update Put Your Website on Thin Ice?
If you are a pro, this might be so last month, but if you are still figuring out the SEO puzzle you’ll want to pay particular attention. It’s likely you’ve…
If you are a pro, this might be so last month, but if you are still figuring out the SEO puzzle you’ll want to pay particular attention. It’s likely you’ve…
Social engagement isn’t just a buzzword we use at KAYAK; it’s the key to generating one-on-one connections with influential people (and vice versa). So it’s not hard to understand why…
Although many in the SEO and online marketing industry like to speak about Google’s algorithm as if it were an ancient secret buried beneath a mythical tomb, secrets known only…
Educating and coaching our clients is a staple in our process, but by no means do we know it all. We’re always looking to learn more, stay current with the…
Not too long ago, I encouraged marketers to skip over what I called “second-tier content” that’s designed to attract views and shares, questioning if it really adds anything to your…
Search optimization will always occupy a somewhat ironic place in my mind.
A couple weeks back, I had the good fortune to co-host a luncheon with SEO superstar Tracey Nero (Woods), a former in-house search expert at MSN Microsoft.
While rich snippets might sound like something you’d come away with in a smash-and-grab at your local check-cashing store, they’re actually an extremely valuable part of your business website.
In an effort to spread Kayak’s message of peace, love, and creating really awesome lead generation business websites, we occasionally contribute as regular columnists to other noteworthy blogs.
A really great read on the future of search engine optimization.
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