How did Kayak help ATB Ventures?

Kayak migrated ATB Ventures into HubSpot in a way that respected the brand and gave the internal team more control. The work included page structure, responsive checks, redirects, content support, and training so the team could maintain the site after launch.

1

Migration risk

A website migration can create broken links, inconsistent pages, and content the internal team cannot easily maintain. For ATB Ventures, the site also needed to stay aligned with the brand.

2

HubSpot control

Kayak migrated the site into HubSpot with cleaner page structure, handled redirects, and trained the internal team so they could maintain content with more confidence.

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1

Align the brand

Kayak shaped the HubSpot migration around the ATB Ventures brand, so the site felt like a proper extension of the organization.

2

Manage redirects

Kayak planned redirects and page structure so visitors and search engines had a cleaner path through the migrated website.

3

Train the team

Kayak worked with the internal team and trained them to maintain website content after the HubSpot migration was complete.

Key outcomes of this project

1

Brand fit improved

The migrated site gave ATB Ventures a HubSpot presence that better aligned with its brand.

2

Migration risks reduced

Redirects, page structure, and responsive checks helped protect the quality of the launch.

3

Client ownership increased

The internal team gained training and a clearer path to maintain content after launch.

ATB Ventures

ATB Ventures supports growth and innovation across Canada’s financial landscape through strategic partnerships and investments.

ATB Success Stories